Promotional Business Supplies
Promotional business supplies are a great example of promotional products that can serve multiple purposes for your business. On one level, they give you a low cost gift option to show your appreciation for vendors and clients and a cheap marketing piece to share with friends and family. But on another level, they give you a way to implant yourself in someone else's office. Effective placement of custom printed business supplies keeps your hat in the ring with that supplier or customer, so to speak. A great example could be a promotional mouse pad placed at the office of one of your main suppliers.
A customer walks in and asks for a recommendation from the person working the front desk, who looks up from their computer to greet the customer. The front desk receptionist has been staring at your mouse pad all day long, so if your product or service line matches what the customer is looking for, there's a chance you could get a recommendation just based on that mouse pad. Better yet, your phone number is handy so the receptionist doesn't have to scramble around trying to find it. Promotional business supplies are excellent high quality products that can get your name out for a reasonable price.
Order Practical Business Supplies
One of the keys to effective placement of promotional business supplies is choosing the kinds of supplies your customers and vendors will use regularly. For example, that promotional mouse pad might be a big hit at that supply house, but it may never be used by a single customer who only has a laptop. Gear your promotional business supplies toward your typical or most common customers. Pens are widely used by people of all persuasions, so you really can't go wrong there. Coffee mugs aren't an office tool per se, but they are ubiquitous in most work environments. If you can provide the biggest coffee cup, it will surely be a hit and your viral marketing campaign will be in full force.
You don't have to break the bank as a business owner to be able to order some custom printed business supplies for gift giving. For example, note pads and clip boards emblazoned with your company name are both very useful, yet neither is particularly expensive. Again, gear your selection of promotional business supplies toward utility as well as price. Making sure the products you choose to give away actually get some use ensures that your good name will be shared with others by those who have received these promotional tidings of thanks and appreciation.
It might seem like a waste of money to invest in products which will not directly sell your company's services nor add to your bottom line. But a small investment in custom emblazoned business supplies can fetch you a lot of good will from a customer. You might even end up with some unpaid salespeople if you deliver a strong product or service and follow it up with a thank you expressed in a promotional item.
Inexpensive Tokens of Thanks
Promotional business supplies work very well as inexpensive tokens of gratitude toward customers after the sale of your product or service. They also make a great alternative to a business card for keeping your phone number for future reference. Business supplies like a wall calendar or a note pad are less likely to be lost than a business card, and actually have some functional use to boot. Put together an order for promotional business supplies, and use them as a calling card or a token of your thanks.